Keeping up with the Zeitgeist
One of the reasons why people love Instant Answers is that they come up right when you need them. I think we can get better at this by being in the loop about everything, and anticipating future events. One way to think about this is through your interests. If you're into games, you might want to create Instant Answers for new games such as The Witcher 3, or maybe some games that you already love like Minecraft. Another way is to think about the date: you could write IAs that will be useful in the future such as skiing conditions or outdoor concerts.