The thing is, that last word in the slogan is a vulgarity (as it is derived from a vulgar phrase relating to private parts, similarly to another similar word that begins with "bl").

So that doesn't really work well, especially if DuckDuckGo is trying to be a safe and friendly search engine that anyone should be able to use.

And since "Ducks Don't Stink" doesn't rhyme, your proposed slogan doesn't ring true if it is made in a neutral, clean way.
posted by Tharthan 3 years and 4 months ago Link